The Uber Story
Director: Sean Nicholls
Producer: Four Corners (Australian TV Program)
Country: Australia
Original language: English
۴۴ min | Documentary | 2019 | 13+
Uber is one of the most recognizable brands in the world. It’s embedded itself in our language and revolutionized the way we think about transport. Since emerging nine years ago on the streets of San Francisco, the edgy digital disruptor has upended an entire industry business model and made ride sharing cool. But Uber’s ride to success has been far from smooth. Behind the slick marketing an aggressive corporate culture has been at work. Four Corners explores how Uber has been outfoxing regulators and outmuscling its competitors in Australia and around the world.
TOPIC
Business, Technology, Economy
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